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Why SEO Brisbane Businesses Should Focus on Local Search
For years, I watched businesses in Brisbane pour money into broad advertising campaigns that reached people on the other side of the country. A furniture shop in Fortitude Valley would run Facebook ads targeting all of Australia, and most of the clicks came from Melbourne or Sydney. Those clicks rarely turned into sales. The lesson was straightforward: if you run a local business, your marketing needs to match your geography. That is where a focused approach to search engine
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